Sara Hafeman

    The Water Quality Association (WQA) is an independent organization based in Illinois with a long-standing reputation for providing certifications in the water...
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    The Water Quality Association’s annual Convention & Exposition is the most comprehensive gathering of industrial water treatment industry professionals...
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Choosing the right water softener financial program can be a challenge for many businesses Partnering with a third-party lender that offers solutions tailored to your specific...
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Businesses that sell more "luxurious" or pricier products or services should always have several payment options for their customers Accepting exclusively one-time payments in...
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You’ve done the marketing You’ve made the investment in developing the lead, and your sales team has worked hard to get the appointment and present your solution Now you’ve...
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It's a long road to hitting the monthly or annual sales quota Whether you're running a home improvement business or are a part of a bigger team, the sales cycle is...
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Nonbank lenders (including non-bank mortgage lenders) are financial institutions that aren't banks or credit unions  Some well-known examples of non-bank lenders include...
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The home improvement industry is big - and getting bigger: In 2020, the home improvement industry was valued at $763 billion, and estimated to surpass $1 trillion by 2027  But...
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A third-party lender is a company that provides loans to companies or customers by taking on the risk of default Third-party lending services come in many forms and functions...
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Retail financing is when retail businesses facilitate point-of-sale consumer credit or stage payment options to their customers who wish to make a purchase Retail financing...
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